Adam Reed
HAIRSTYLIST
Since his start in 1989, Adam Reed has been shaking up the beauty industry with his creative and passionate work. Over 30 years later, he’s turning wellness on its head (literally), immersing the world into his most personal project yet, ARKIVE Headcare. From Adam’s small-town roots in Minehead, to standing on fashion’s global front line, his career has seen him work alongside the likes of Charles Worthington and Redken, along with his current ambassadorships for GHD and L’Oréal Professional. In 2020, Adam opened his debut, emporium of Headcare, and a space for customers to be peaceful and productive.
From the catwalks of London to the red carpets of New York, having styled some of the world’s most famous heads of the nineties, noughties and beyond, Adam knows exactly what it takes to make beautiful hair. But beyond this, Adam wanted to create something that bridged the gap between haircare and wellness.
It’s with this community spirit in mind, that Adam speaks with real candour about his own mental breakdown at the height of the pandemic in 2020. It was this experience that inspired his journey of developing ARKIVE, a name based on protection and refuge, along with the concept of Headcare itself; and how this small act of kindness to yourself can completely change the way you feel. Adam found the restorative, sensory experience of washing his hair helped to reconnect him with his sense of self, from here the brand was born, launching into the UK in early 2021.
BRANDS GHD / Loreal Professional Paris / Boodles / Asprey / Harvey Nicols / Erdem / House Of Holland / Agent Provocateur
EDITORIALS ES / I-D / Vogue / GQ / ELLE / Red / Marie Claire / Esquire / How to Spend It / Nylon / Harpers Bazaar
PHOTOGRAPHERS Paul Farrell / Rankin / Nan Goldin / Annie Leibovitz / Michael Thompson / Martin Parr / Matt Irwin / Tim Bret Day / Cambell Addy / Cameron Mcnee / Alex Barron Hough / Jack Eames / Emma Summerton / Adam Whitehead / Sean Ellis / Tom Giddings Giovanni Corabi / Sam Rock / Greg Williams / Ram Shergill / Claire Rothstein