ABOUT

Based in Kings X, our agency has evolved from Joe Mills long established career in the creative industry.  

After many years also working successfully as a freelance artist, Joe realised the traditional approach to representation wasn’t structured to support the artist. He found many like minded individuals weren’t getting the experience they needed from traditional agencies.

The team behind the agency bring their skills and experience gained from previous roles at a renowned international model agency, film studio and personal PA within the fashion and film industry. 

Our principles focus on the relationship between artist and agency. We respect each individual’s creative journey and aim to provide friendly support and professional management for our talented ESTABLISHED and EMERGING artists to enable their progression within the industry.  

  • Joe Mills

    FOUNDER & ARTIST AGENT

    Joe is a celebrated men’s session hairdresser with a strong background specialising in men’s grooming and a passion for men’s style.

  • Betty Taylor

    SOCIAL MEDIA & MARKETING MANAGER

    Social Media & Marketing professional with a degree in Fashion Photography, blending creativity and strategy to build impactful artist profiles and grow digital audiences.